Dermalogica
Presenting Dermologica's innovative website showcasing our latest product release, featuring cutting-edge formulations and personalized skincare solutions designed to elevate beauty routines and empower every individual's unique skin journey.
The Challenge
One challenge faced by the client for their skincare landing page launch was striking the right balance between providing enough product information to educate potential customers without overwhelming them, while also ensuring the page design was visually appealing and aligned with the brand's aesthetic.
Research Findings: Addressing the Challenge
Through extensive research, we gathered valuable insights to tackle the challenge at hand.
Key Findings
Key findings from extensive user research have revealed invaluable insights into customer preferences, behaviors, and pain points, shaping strategic decisions for product development and user experience enhancements.
Action Plan
Based on our findings, we developed a comprehensive strategy to address the challenge.
The Solution
Our final project is the culmination of our hard work and dedication. It showcases the innovative solution we have developed to address the challenge at hand.
Lessons Learned
Building a skincare website landing page taught me the crucial importance of visual appeal and user experience in capturing attention and conveying brand identity. I learned that clear, high-quality imagery and concise, compelling text are essential for engaging visitors and guiding them toward action. Additionally, optimizing the page for both mobile and desktop views ensured that the experience remained seamless across different devices, highlighting the need for adaptability in web design.
HTML 5 Banners
HTML5 Banners built in Figma
More Work
Take a look at some of our other projects
